Official Hospitality Supplier RLWC2021
Rugby League World Cup 2021 (RLWC2021) has announced the appointment of MatchPoint as its Official Hospitality Supplier.
For the first time in the tournament’s history, the men’s, women’s and wheelchair fixtures will be played concurrently, and MatchPoint will manage the delivery of hospitality for 61 matches, across all three tournaments, including fixtures at iconic venues like St James’ Park, Elland Road, Anfield, Emirates Stadium and the double-header men’s and women’s final at Old Trafford.
Founded in 1992, MatchPoint is a specialist hospitality company with significant pedigree, providing sales, marketing and management support for events, governing bodies, rights holders, stadia and venues. With offices in the UK, Asia and Australia, MatchPoint is ideally placed to develop RLWC2021’s offer, experience and pricing, before going on-sale with hospitality options following the confirmation of the tournament schedule in 2020.
Jonathan Neill, Commercial Director at RLWC2021 commented: “Delivering a successful hospitality programme is essential to our ambition of hosting the biggest and best Rugby League World Cup ever. We have adopted a data and insight led approach which will drive commercial return and meet our tournament objectives, including providing amazing experiences which will inspire and excite people.
“MatchPoint has great credentials within hospitality, including rugby league knowledge and experience having previously delivered a successful programme for RLWC2017. The team presented a compelling approach and understanding, and we look forward to working with them to deliver world class experiences in 2021.”
Neil Cunningham, Group Managing Director at MatchPoint, added: “The tournament is already proving to be innovative in its approach, and we are excited to be entrusted to deliver the hospitality at Rugby League World Cup 2021, the biggest team sporting event taking place that year. We believe our insight from the tournament in 2017, coupled with our experience across other sports and entertainment sectors, will enable us to deliver something special for our key audiences.”
To register your advance interest in RLWC2021 hospitality options or for companies interested in becoming an Authorised Hospitality Supplier, please visit www.rlwc2021hospitality.com, email firstname.lastname@example.org, or call 0161 785 7820.
For more information, please contact Matt Peden, Alex Halls, Fergus Murphy or Nathaniel Warnes at Hatch Communications on 0113 361 3600 or email@example.com
Notes to editors
ABOUT RUGBY LEAGUE WORLD CUP 2021
The Rugby League World Cup is the pinnacle major event of rugby league, globally contested every four years. England 2021 will be a breakthrough moment in the tournament’s history with the men’s, women’s and wheelchair rugby league being staged together for the first time.
The three tournaments will take place across 21 venues throughout England. Both the women’s and wheelchair competitions will be contested by two groups of four teams whilst the men’s tournament will see 16 teams compete across four groups.
RLWC2021 will be the most visible rugby league event in history with all 31 games in the men’s competition being broadcast live on the BBC and every second of the women’s and wheelchair competitions free to watch online.
Mission: To deliver the biggest and best ever Rugby League World Cup.
Vision: To create inspirational moments that excite, engage and leave a long-lasting legacy.
The event vision is underpinned by five strategic goals:
- To be the most attended and viewed World Cup ever.
- To deliver a profitable tournament.
- To leave a long-lasting legacy.
- To increase profile and visibility for Rugby League.
- To be the most digitally-connected sports entertainment event in 2021