Battle of the Brits Exclusive Appointment
MatchPoint have been exclusively appointed to advise, market and sell premium seat and hospitality experiences at Battle of the Brits in Aberdeen later this year.
The agreement objectives are to address the packages, price, marketing and sales of premium seat and hospitality experiences to the event to achieve maximum yield and occupancy.
Hospitality experiences and VIP seats can be booked online or via the hospitality office on 01224 011 069 firstname.lastname@example.org.
The Battle of the Brits returns: Jamie Murray to bring together Britain’s best tennis players in Scotland this December.
Jamie Murray is back in his Tournament Director’s chair and bringing live tennis to Scotland with a special Battle of the Brits - Scotland versus England event to be held on 21-22 December 2021 at Aberdeen’s P&J Live Arena.
Players competing for the trophy will include Jamie, seven-time Grand Slam champion in doubles and mixed doubles, former World No. 1 in men’s doubles, and Davis Cup winner, and Sir Andy Murray, the former World No. 1, two-time Wimbledon champion, US Open and Davis Cup winner and two-time Olympic champion. The tournament will give Scottish sports fans their first chance to watch the Murrays play live on home turf since Andy took on Roger Federer in the Andy Murray Live event in Glasgow in November 2017.
A Scotland team spearheaded by the Murrays will face tough competition from an England line-up that is set to feature their Davis Cup team-mate Dan Evans. At 28 in the world rankings, Evans is currently the UK’s No.1 male player and recently won his first ATP Tour title in Melbourne. Evans, from Birmingham, is known for his entertaining tennis and feisty on-court demeanour. A full list of players, and a broadcast partner for Battle of the Brits – Scotland versus England will be released in the coming weeks.
Jamie Murray said: ‘I am super excited to bring live tennis to Scotland. Andy and I have had some incredible experiences competing as part of Team GB in Davis Cup in Scotland but to be able to represent Scotland is such a unique opportunity for us especially against England! I would love to think Andy's and my achievements can inspire a passion for tennis in Scotland and help build a lasting legacy for the sport here. Bringing big tennis events to Scotland is a huge part of that - this will be an amazing two days of tennis and entertainment for all the family.’
The event itself will feature six matches, four singles and two doubles, played over an intense two-day period. This domestic event follows the successful launch of ‘Battle of the Brits’ in July 2020 at the National Tennis Centre in Roehampton, which was followed by a high-profile mixed team event the following month and a third men’s and women’s singles tournament last December at the same venue.
Let the Battle Begin! Notes to editors: Jamie Murray Jamie Murray, 35, is a professional tennis player from Dunblane, Scotland. As a young player he was coached by his mother, Judy, and by the age of 12 was one of the top three players in Europe alongside Rafael Nadal and Richard Gasquet. He was a GB Junior Internationalist from the age of 10-17 and National 18 + under Boys Doubles Champion in 2002. He made the decision to concentrate on doubles as a career in 2006. The following year at the age of 21, he won his first Grand Slam title in the mixed doubles at Wimbledon with Jelena Jankovic. Since then, Jamie has gone on to claim 23 ATP doubles titles and captured two men’s Grand Slam doubles titles, at the Australian Open and the US Open in 2016 with current partner Bruno Soares. He picked up another two mixed doubles Grand Slam titles in 2017 with Martina Hingis at Wimbledon and the US Open and most recently he partnered Bethanie Mattek-Sands at the 2018 and 2019 US Opens, his sixth and seventh Grand Slam victories. He was also a key member of the GB team which won the Davis Cup in 2015. Jamie lives in Wimbledon, London, with his wife Alejandra, who he married in 2010 at Cromlix House near Dunblane. Away from tennis, Jamie enjoys golf (right-handed), playing off a handicap of four. He is a member of Wentworth Club. Jamie is also a columnist with BBC Sport. Murray was appointed an Officer of the Order of the British Empire (OBE) in the 2016 Birthday Honours for services to tennis and charity.
Battle of the Brits. Created by Jamie Murray in response to the lack of tournament tennis during the COVID 19 pandemic, the Battle of the Brits is now one of the UK’s leading tennis events series. Battle of the Brits - Scotland versus England will be the fourth tournament in the series after: July 2020 - Schroders Battle of the Brits (Men's singles and Men's doubles) August 2020 - St. James's Place Battle of the Brits Team Tennis Event (Men's and women's combined team event) December 2020 - Battle of the Brits Premier League of Tennis (Men's singles and women's singles events).
So far Battle of the Brits events have raised over £100,000 for NHS charities.
The P&J Live Arena is a brand new, purpose-built venue located just 1.5 miles from Aberdeen International Airport. Boasting a seating capacity of over 7,000 attendees, the arena is a fully sustainable venue being powered by Aberdeen’s food and garden waste. 2021’s ‘Battle of the Brits’ event will be a carbon neutral tournament and in partnership with the venue, there will be a focus on sustainability across the entire supply chain, from reducing plastic consumption through to supporting local food banks, and carbon off-setting.