Rugby Den Enjoys Sellout Success for Lions Tests

Rugby Den Enjoys Sellout Success for Lions Tests

International corporate hospitality expert MatchPoint has experienced a resounding success as their new concept, “Rugby Den” has sold out in record time ahead of the Lions Tests later this year.

Launched in autumn 2012, Rugby Den has generated a high volume of sales for the company in Australia and the UK.

The informal style of corporate hospitality is proving popular with the business community on both sides of the globe as a more cost effective way of entertaining clients. The Rugby Den facilities available in Brisbane, Melbourne and Sydney are now at full capacity over four months before the first test takes place in June. MatchPoint UK enjoyed similar success with the Rugby Den during the 6 Nations tournament for the Calcutta Cup match.

Neil Cunningham, Group Managing Director at MatchPoint said: “Our aim was to create a more relaxed form of hospitality, recreating the atmosphere at your local rugby club rather than the fine dining experience usually available on international match days. Sales have exceeded our expectations in the first year as we expect to have welcomed over 4000 corporate guests to Rugby Den in Australia and the UK by the end of the year.

“MatchPoint, as a business is always looking at new ways to fulfil our clients’ needs for corporate entertainment and also maintaining our position as experts in the field. It is encouraging that this appears to have struck a chord with the international business community.”

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